Most of us are ready to turn the page on 2020 and find out what comes next. What that will be isn’t yet clearly defined, but we know it won’t be a return to our pre-pandemic normal. With that in..
Most of us are ready to turn the page on 2020 and find out what comes next. What that will be isn’t yet clearly defined, but we know it won’t be a return to our pre-pandemic normal. With that in..
Topics: Agency New Business
Earlier this year, the 4A’s collaborated with the ANA to publish their 2020 Best Practice Guidelines for Agency Search Consultants. As several articles published by industry insiders have..
Topics: Agency New Business, RFPs & Pitching
Recently published articles provide new insight into brands’ marketing budgets and which companies are thriving through the pandemic. It’s a good time for agencies to pause and consider whether..
Topics: Agency New Business