The Agency New Business Blog

This year is off to a big start for media agencies. Last week, The Drum reported that $10 billion worth of media business was already under review (based on ID Comms estimates). Brian Wieser of..

Last week I wrote about how advertising industry trends are likely to impact agencies and agency new business in the coming year. Now I want to take a look at some marketing trends, and consider..

Now that we are midway through the first month of 2018 (and I’ve had a chance to digest predictions from AdAge, Agency Mania, and others), I want to sum up what I’ve read on the most significant..