As Publicis Health faces a lawsuit for its role in advertising OxyContin, it seems an opportune time to explore considerations for agencies thinking about working with brands in regulated or..
As Publicis Health faces a lawsuit for its role in advertising OxyContin, it seems an opportune time to explore considerations for agencies thinking about working with brands in regulated or..
Topics: Agency New Business
There’ve been quite a few headlines recently about agency employees being overworked to the point it affects their mental health. In this week’s post, I want to explore how that connects to agency..
Topics: Agency New Business
Whether pitching in person or virtually, deciding who will represent your agency determines the outcome of the pitch.
But how do you assemble a winning pitch team for your agency? What is the..
Topics: RFPs & Pitching