The Agency New Business Blog


 

Will RFPs Finally Die? A New Approach for Agency New Business

Posted by Mark Duval on Apr 19, 2018 8:03:00 AM

 

The RFP process (along with pitching) for agency new business has been widely debated and criticized for years. We’ve written about it here and here.

Recently, the inadequacies of the RFP,..

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Topics: Agency New Business, RFPs & Pitching

The “Agency of the Future” or Bust: A Look at Data, CX, and Tech

Posted by Mark Duval on Apr 12, 2018 6:45:38 AM

 

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Topics: Agency New Business

Do Creative Awards Matter for Agency New Business?

Posted by Mark Duval on Apr 5, 2018 7:46:09 AM

 

In working with many award-winning agencies over the course of my career, one of the challenges I encounter is how to translate awards into compelling messages for new business development. The..

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Topics: Agency New Business

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