A key factor in agency selection is shifting fast, and it’s changing new business outcomes.
Even as agencies wrangle with incorporating new AI tools into their processes and speak to it in their..
A key factor in agency selection is shifting fast, and it’s changing new business outcomes.
Even as agencies wrangle with incorporating new AI tools into their processes and speak to it in their..
Topics: Biz Development Prospects & Lead Generation, Agency New Business
For decades, agencies have treated the RFP as the moment that mattered. The brief arrived. Then the war room opened. And the pitch became the battleground.
But that world is disappearing.
..
Topics: Agency New Business, RFPs & Pitching
Agency referrals have long felt like the natural reward for doing great work. You build relationships, take care of clients, deliver results, and introductions follow. They’ve come so reliably..
Topics: Biz Development Processes & Tips, Agency New Business
© Duval Partnership 2025. All Rights Reserved.