The Agency New Business Blog


 

5 Things To Consider Before Working With Regulated Or Controversial Brands

Posted by Mark Duval on May 13, 2021 8:21:10 AM

 

 

As Publicis Health faces a lawsuit for its role in advertising OxyContin, it seems an opportune time to explore considerations for agencies thinking about working with brands in regulated or..

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Topics: Agency New Business

The New Business Side of Agency Burnout

Posted by Mark Duval on May 6, 2021 9:07:21 AM

 

There’ve been quite a few headlines recently about agency employees being overworked to the point it affects their mental health. In this week’s post, I want to explore how that connects to..

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Topics: Agency New Business

What You Need To Know About Effective Cold Calling for Agency New Business

Posted by Mark Duval on Apr 15, 2021 6:45:00 AM

 

As a tactic, cold calling doesn’t get a lot of love. It’s often misunderstood and could probably benefit from a PR campaign to change people’s perceptions. Here’s the thing, though: most..

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Topics: Agency New Business

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