The Agency New Business Blog


 

How Agencies “Present” on Diversity to Prospects Now

Posted by Mark Duval on Aug 13, 2020 9:50:33 AM

 

For various reasons, not all agencies have prioritized diversity initiatives, and not all of them will. But by now, agency leaders have considered where they stand on diversity and inclusion..

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Topics: Agency New Business

Is Your Agency Closing New Business During This Downturn? Many Are.

Posted by Mark Duval on Aug 6, 2020 5:43:00 AM

 

 

You’ve seen the headlines. The advertising industry, and ad agencies, in particular, have enjoyed more than their share of “doom and gloom” stories lately.

The New York Times recently reported..

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Topics: Agency New Business

Could Advertising Be Headed to the ‘Burbs?

Posted by Mark Duval on Jul 30, 2020 6:30:00 AM

 

 

The biggest advertising agencies can be found in the largest metropolitan areas in the U.S. Since the days of Mad Men, Adland has been firmly centered in cities where trends are set, where art..

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Topics: Agency New Business

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