Recently published articles provide new insight into brands’ marketing budgets and which companies are thriving through the pandemic. It’s a good time for agencies to pause and consider whether..
Recently published articles provide new insight into brands’ marketing budgets and which companies are thriving through the pandemic. It’s a good time for agencies to pause and consider whether..
Topics: Agency New Business
Some years ago, an agency owner came to me seeking help with their new business efforts. They were no longer being asked to participate in pitches, and their prospective opportunities seemed to be..
Topics: Agency New Business, RFPs & Pitching
Anyone looking at a map of reported COVID-19 cases in the United States will see the prognosis for the next wave of the pandemic is not good. And it's not surprising. Considering pandemic fatigue,..
Topics: Agency New Business
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