A few years back, AdWeek published a post about the short tenure of business development executives at agencies. Citing data from a 2014 Agency-Marketer Business Report, they revealed that 80..
A few years back, AdWeek published a post about the short tenure of business development executives at agencies. Citing data from a 2014 Agency-Marketer Business Report, they revealed that 80..
Topics: Hiring an Agency New Business Person, Agency New Business
Recently, we developed a paper exploring the question of when, how, and if outsourcing new business can help an agency (you can access it here, no form required). Part of that exploration was..
Topics: Hiring an Agency New Business Person, Agency New Business
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