David Droga’s new role as CEO of Accenture Interactive has been a hot topic this week. While many wonder what it might mean for consultancies versus agencies, that may be a moot point as the two..
David Droga’s new role as CEO of Accenture Interactive has been a hot topic this week. While many wonder what it might mean for consultancies versus agencies, that may be a moot point as the two..
Topics: Agency New Business
It’s been said that communication is an art. It follows, then, that the same is true for sales. In fact, selling is an art form that can take an entire career to master.
Many think the key to..
Topics: Agency Sales Tips
What’s next and what’s now for new business?
The past year and a half have taken us through a dramatically changing landscape. New agencies have opened with new business models and value..
Topics: Agency New Business