The Agency New Business Blog

Just last week I wrote about the need for constant agency evolution, and it will be a recurring theme on this blog because it is so important for agencies. I looked at the articles in my news feed..

I’ve been writing a lot lately about advertising industry changes and how agencies can avoid being left behind. The ways agencies are being engaged by brands is changing.

A few examples of major..

I’ve written extensively about hiring an agency new business person, but there is something I haven’t addressed yet, and it’s an area where I often see agencies fall short. It has to do with..