Between climate change, DE&I, and now abortion rights, many agency leaders are having more conversations about what their values are — and how those values are reflected.
People don’t take empty..
Between climate change, DE&I, and now abortion rights, many agency leaders are having more conversations about what their values are — and how those values are reflected.
People don’t take empty..
Topics: Agency New Business
What should agencies keep in mind amid inflation, rising interest rates, and uncertainty about the future? Here’s what’s going on in Adland and how you can prepare.
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Topics: Agency New Business
In recent years, I’ve noticed a pattern. It tends to occur with agencies that are part of a network or holding company—though it can happen with any agency. It is the conflation of cold leads with..
Topics: Agency New Business