The Agency New Business Blog


 

How to Connect Thought Leadership to Agency New Business

Posted by Mark Duval on Sep 2, 2021 12:08:16 PM

Many people aspire to be thought leaders; many more want to publish “thought leadership content.” But what does that mean, really? 

Roughly 521,000 people self-identify as thought leaders on..

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Topics: Agency New Business

How the Rise of Creative Effectiveness Affects Agency New Business

Posted by Mark Duval on Aug 26, 2021 6:30:00 AM

David Droga’s new role as CEO of Accenture Interactive has been a hot topic this week. While many wonder what it might mean for consultancies versus agencies, that may be a moot point as the two..

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Topics: Agency New Business

4 New Trends for Agency New Business

Posted by Mark Duval on Jul 29, 2021 2:52:36 PM

What’s next and what’s now for new business? 

The past year and a half have taken us through a dramatically changing landscape. New agencies have opened with new business models and value..

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Topics: Agency New Business

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