The Agency New Business Blog


 

3 Things That Will Hurt Your Agency’s New Business Prospects Now

Posted by Mark Duval on May 3, 2018 7:45:32 AM

 

Recently I wrote about marketers’ expectations of agencies now and going forward, which focused largely on developing sharper data and technology capabilities. In 2018, it's a given that..

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Topics: Agency New Business

Will RFPs Finally Die? A New Approach for Agency New Business

Posted by Mark Duval on Apr 19, 2018 8:03:00 AM

 

The RFP process (along with pitching) for agency new business has been widely debated and criticized for years. We’ve written about it here and here.

Recently, the inadequacies of the RFP,..

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Topics: Agency New Business, RFPs & Pitching

The “Agency of the Future” or Bust: A Look at Data, CX, and Tech

Posted by Mark Duval on Apr 12, 2018 6:45:38 AM

 

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Topics: Agency New Business

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