The Agency New Business Blog

There’s been a great deal of media coverage in the advertising industry of a recent report from the World Federation of Advertisers (WFA) and The Observatory International. With good reason,..

If 2020 is the year of the independent agency, this is its week. Monday marked the first-ever "Small Agency Monday."

Just a few months ago, the idea for Small Agency Monday was hatched by David..

It’s a strange time, and we are getting a lot of conflicting signals on the economy’s health. On the one hand, marketing budgets are thawing, some agencies are making a return (of sorts) to the..