The Agency New Business Blog

The current state of agency-client relationships is not good, and it's affecting your new business efforts.

I touched on agency-client relationships a while ago in the context of agencies being..

I’ve been exploring trends in how agencies are using taglines from a positioning standpoint. Despite lengthy published lists of agency taglines (like this one), many agencies today seem to reject..

The About Us page is typically the second most visited page on a website — after the homepage — making it a high priority for agency new business purposes. No matter where you connect with your..